The alarm goes off! Alas, the weekend is officially over and so is the fun. Monday is considered the worst day of the week but what if Mondays create the same euphoria of a Friday. What if TGIM (Thank God It’s Monday) is the new TGIF? At Monster.com, we are inspiring people to love Mondays with our new campaign #ThankGodItsMonday, by reaching out to young entrepreneurs and office goers to embrace Mondays happily and more willingly. The idea is all about pursuing your passion and loving what you do…each day, every day.
Monster.com paints Gurgaon purple motivates people to love Mondays
The four week long campaign started 11 January has created a joyful Monday experience for the office goers and young entrepreneurs in Gurgaon. The campaign set off by making the travel time to office exciting with the Rapid Metro in Gurgaon wrapped in Monster’s signature purple colour. The commuters are being accompanied by the Monster Trump where they also participating in a selfie contest with the Monster Trump and fellow commuters. Sharing of selfies has already begun where the office goers are telling us why they love what they do. That’s not all; the winners would get one Kindle every week for the most creative caption and selfie.
The cherry on the cake is the way the office goers and entrepreneurs have been made to feel special. Yes, they are being shuttled in luxury cars from select stations and are dropped to their offices within a 5 km radius.
A joyful Monday experience for Bengalureans and Mumbaikars
Monster.com has also launched #ThankGodItsMonday campaign to create a joyful Monday experience for the office goers and young entrepreneurs in Bengalaru and Mumbai. The campaign in Bengaluru set off by making the travel time to office exciting with Monster branded Luxury cars. Yes, the office goers are being shuttled in luxury ‘Camry’ cars from select stations and are dropped to their offices within a 5 kms radius.
Besides, the campaign is active in select corporate parks in both the cities, where office goers are participating in a selfie contest, clicking pictures with Monster Trump. And sharing of selfies has already begun where the office goers and young entrepreneurs are telling us why they love what they do. If you also want to participate in #ThankGodItsMonday Selfie Contest to win a Kindle – click here.
Here’s a video to make you love what you do and say #ThankGodItsMonday
