The selected candidate will play a pivotal role in creating content.
Key Responsibilities
- Content Creation: Develop and refine engaging, brand-consistent content across various platforms, including blogs, social media, and email.
- Content Strategy Development: Collaborate with marketing teams to create a content strategy that meets target audience needs and aligns with business goals.
- Research and Trend Analysis: Stay updated on industry trends and competitors to create relevant, credible, and timely content.
- Content Distribution: Work with social media and digital marketing teams to share content across platforms, adapting it to fit each format and audience.
- Performance Tracking and Reporting: Monitor content performance using analytics tools and adjust strategies based on data insights to improve effectiveness.
- Collaboration and Cross-Functional Support: Work with sales, marketing and product teams to ensure cohesive branding and provide content support for various projects.
Qualifications
- Minimum of 2-3 years of experience in content creation, copywriting, or digital marketing.
- Strong writing and editing skills, excellent command of the English language, including grammar, punctuation, and style.
- Ability to develop creative content ideas and align them with overall marketing strategies and marketing channels.
- Ability to analyze content performance metrics using the analytic tools, track key performance indicators (KPIs), and make data-driven decisions to optimize content strategies.
- Ability to quickly adapt to changing trends, technologies, and project requirements.
- Ability to work effectively with cross-functional teams, including sales, marketing, and product teams.
- Dedicated graphics card (preferred, not mandatory)
Side Notes
- Reside in or willing to reside in Salatiga, Jawa Tengah.
- Willing and able to travel within Salatiga for department-related tasks.
