Who We Are: At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse.
Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences.
Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work. Responsibilities
- Understands, support and drives the vision of the Brand through Brand Experiential Activation and Shopper/Commerce (alongside the account management & strategy planning team).
- Brand activation experience managing, supervising, collaborating, and consulting with internal stakeholders and/ or various expert partners such as digital/ social (O2O), PR, media, boutique agencies (3rd party partners) in the subject of Brand Experience (offline/online) and Shopper/ Commerce.
- Work collaboratively alongside key internal stakeholders to ensure a powerful, robust creative idea is supported with feasible but yet innovative/ technological driven solutions (creative) that will elevate the brand and customer experience.
- Supports the team by handling and managing multiple briefs at any one time and leads the smooth delivery of each project.
- Ensures projects follow the overall strategic direction of the brand.
- Directs the team and other departments on projects, strictly adhering internal and client's processes while leading all project delivery.
- Controls and leads projects with financial targets and key project/ campaign success measures/matrix in mind.
- To support and direct team members to ensure that all requirements are being met in terms of overall project delivery.
- To supervise and manage the delivery of the work from the account group.
- To think ahead and pro-actively plan out and assign workload on the business.
- To be the client's trusted partner by providing sound brand experience opportunities, trends, operations, production and management consultation. Taking a lead in clients brand/ customer experiential activation strategies.
- To develop, grow and nurture junior clients.
- Constant sharing best practise with clients and internal VML team.
- Ensure the timely delivery of services and products to clients
- Leading and inspiring those outside of the core team, including creative teams and those in other agencies working on the same account. Qualifications Ability to put together presentations and has the confidence to present to head of marketing/ key stakeholders. Able to lead and inspire their team, the wider agency, clients, and other external partners. Active in participating and contributing ideas/opinions in meetings with clients or internal stakeholders Soundboard and advisor to the clients. A mentor to the team. Is commercially savvy and looks for growth opportunities. Demonstrable experience in negotiation and meeting client requirements Good at evaluating creative work and unlocking opportunities; able to give and receive feedback to support its development. Solid understanding of budgeting and reporting on progress Good time-management skills Ability to manage complicated processes and good with paperwork. Min 8 years experiences in advertising/ event agencies or equivalent. Experience in branding, on-ground/ online brand experience activation project management, and BTL will be an added advantage
At VML, we are committed to fostering an all-inclusive work environment that is both rewarding and career-forward. Our Inclusion, Equity & Belonging initiatives, alongside the VML Foundation, reflect our dedication to giving back and making a positive impact in our communities and beyond. Our people are the heartbeat of our organizationcreators, doers, innovators, makers, and thinkerswho drive not just marketing, but meaningful experiences that resonate in every action and interaction.
VML is a WPP Agency. For more information, please visit our website, and follow VML on our social channels via Instagram,LinkedIn, andX.
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