Ads Management: Most importantly is able to manage paid ads for all platforms.
Strategy Development: Create and execute digital marketing strategies to achieve business objectives and enhance brand visibility.
Content Marketing: Develop and manage engaging content for websites, blogs, social media, and email campaigns to attract and retain customers.
SEO and SEM: Optimize website content for search engines (SEO) and manage paid search campaigns (SEM) to increase visibility and traffic.
Social Media Management: Oversee the companys social media profiles, including content creation, scheduling, and community engagement.
Email Marketing: Design and implement email marketing campaigns, including newsletters, promotional offers, and customer retention strategies.
Analytics and Reporting: Monitor and analyze digital marketing performance using tools like Google Analytics, providing insights and recommendations for improvement.
Market Research: Conduct research to understand market trends, customer behavior, and competitive landscape to inform marketing strategies.
Collaboration: Work closely with cross-functional teams (sales, design, product) to ensure alignment and support for marketing initiatives.
Budget Management: Assist in managing the digital marketing budget, ensuring campaigns are executed within budget constraints.
Stay Updated: Keep abreast of the latest digital marketing trends, tools, and technologies to ensure the company remains competitive.