Requirements:
Bachelors degree in Marketing, Communications, Business, or a related field
Bonus point: Certifications in digital marketing from recognized platforms such as Google, HubSpot, or Hootsuite
Proven experience as a Digital Marketing Specialist or similar role, with a portfolio of successful digital campaigns
Proficiency in digital marketing tools such as Meta Ads, Tiktok Ads, Google Ads, Google Analytics, social media management tools, and email marketing platforms
Excellent analytical skills with the ability to interpret data, identify trends, and make data-driven decisions
Proven time management skills; ability to organize, prioritize, and manage multiple tasks/projects
Detail-oriented, self-motivated, and a team player with strong organizational skills
Job descriptions:
Strategize, implement, and manage all SATURDAYS marketing campaigns
Work closely with the sales, product, and design teams to ensure marketing efforts are aligned with overall business goals
Optimize content for search engines and manage paid search campaigns to drive website traffic and conversions
Create engaging and relevant content for SATURDAYS app, website, social media, and other digital channels
Execute email marketing campaigns to nurture leads and retain customers
Monitor and analyze the performance of marketing campaigns using tools like Google Analytics, Google Ads, and social media insights.
Provide regular reports and insights to management team to improve future campaigns
Manage pay-per-click advertising campaigns on all digital platforms to maximize ROI
Keep up-to-date of the latest digital marketing trends, tools, and best practices
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