WHAT IS BUKUAKU
BukuAku is a digital library platform with a mission to promote a love of reading books to young readers. BukuAku contains thousands of books across different subjects and genres, so kids can choose to read topics that suit their interests and captivate their imagination. The books in BukuAku are highly curated by a team of educators and literary experts.
Job Description
- Create, monitor, and execute a strong eCommerce performance marketing strategy plan.
- Train, manage, and oversees team of performance marketing specialist and graphic designers.
- Accumulate database of KOL for livestream and affiliate.
- Ensure graphic designer's output are aligned with company's objectives.
- Manage on-site and out-site platform ads.
- Plan, report, and evaluate the ads.
- Competitor product analysis/tracking
- Responsible for Traffic, CTR, CR, & ROI of the ads.
- Run and daily monitoring the ads.
- Identifying and test new channels.
- Ensure the campaigns deliver against the target.
Qualifications
- Bachelor's degree in Marketing, Advertising, Business, or related field.
- Minimum 3 years of experience in performance marketing, digital advertising, or related roles, preferably in the e-commerce industry.
- Excellent communication and interpersonal skills to collaborate effectively with cross-functional teams, external partners, and stakeholders.
- Ability to work independently and as part of a collaborative team.
- Strong project management skills with the ability to prioritize tasks, meet deadlines, and manage multiple campaigns simultaneously.
- Creative mindset with the ability to develop innovative marketing strategies and ad concepts.
Location
Karawaci, Tangerang.
