Marketing Associate

Marketing Associate

Location: Body Mechanic Inc, Estancia Mall, Pasig, Philippines

Reports to: Marketing Manager / Clinic Director

Job Types: Full-time

About Us:

Body Mechanic Inc. is a leading physical therapy clinic in Pasig, committed to helping our clients achieve their highest level of function and performance. We offer cutting-edge treatment techniques, including dry needling, to individuals with active lifestyles who seek to maintain or enhance their physical well-being. We are looking for a passionate and creative Marketing Associate to join our team and help us grow our brand presence.

Position Summary:

The Marketing Associate will play a key role in executing marketing strategies to attract and engage our target audience. This position involves a blend of creativity, analytical skills, and project management to support the marketing initiatives that drive brand awareness, patient engagement, and clinic growth.

Key Responsibilities:

Content Creation:

- Develop, write, and edit engaging content for various marketing channels including social media, blogs, newsletters, and website updates.

- Assist in creating promotional materials such as brochures, flyers, and digital ads.

- Collaborate with the design team to produce visually appealing content.

Social Media Management:

- Manage and grow the clinics social media presence on platforms such as Facebook, Instagram, and LinkedIn.

- Create and schedule posts that align with our brand message and target audience interests.

- Engage with followers, respond to comments and messages, and monitor social media performance metrics.

Campaign Execution:

- Assist in the planning and execution of marketing campaigns, including email marketing, digital advertising, and community outreach programs.

- Track and analyze the performance of marketing campaigns, and provide insights and recommendations for improvement.

- Coordinate with external vendors and partners for marketing initiatives.

Coordination with Sponsored Athletes and Influencers:

- Identify and build relationships with potential sponsored athletes and influencers who align with our brand.

- Coordinate with sponsored athletes and influencers to ensure they represent Body Mechanic Inc consistently across their platforms.

- Manage contracts, deliverables, and content schedules for collaborations with athletes and influencers.

- Monitor and report on the effectiveness of influencer partnerships and make recommendations for future collaborations.

Market Research:

- Conduct research on industry trends, competitor activities, and target audience preferences.

- Gather and analyze data to support marketing strategy development.

- Monitor local community events and identify opportunities for clinic participation or sponsorship.

Event Planning and Support:

- Assist in organizing and promoting clinic events, workshops, and community outreach programs.

- Coordinate event logistics, including venue selection, invitations, and promotional materials.

- Support on-site event management and post-event follow-up activities.

Reporting and Analytics:

- Prepare regular reports on marketing activities and campaign performance.

- Utilize tools such as Google Analytics, social media insights, and CRM systems to track key metrics.

- Provide actionable insights based on data analysis to optimize marketing efforts.

Qualifications:

- Bachelors degree in Marketing, Communications, Business, or a related field.

- 1-2 years of experience in a marketing role, preferably in the healthcare or wellness industry.

- Strong understanding of digital marketing, social media platforms, and content creation.

- Proficiency in MS Office and familiarity with marketing tools such as Canva, Hootsuite, or Mailchimp.

- Excellent written and verbal communication skills.

- Creative thinking and problem-solving abilities.

- Ability to manage multiple projects and meet deadlines in a fast-paced environment.

- Attention to detail and strong organizational skills.

- Experience with graphic design software (e.g., Adobe Creative Suite) is a plus.

- Experience in coordinating with athletes and influencers is preferred.

Benefits:

- Competitive salary and benefits package.

- Opportunities for professional development and career advancement.

- A collaborative and supportive work environment.