Strategic Business Development: Identify, target, and secure new business opportunities in both ATL and BTL marketing segments.
Revenue Growth: Develop and execute strategies to achieve revenue and profitability targets.
Client Relationship Management: Build and maintain strong relationships with clients, ensuring satisfaction and long-term partnerships.
Market Research: Analyze market trends to identify growth opportunities and adapt strategies accordingly.
Proposal Development: Lead the creation and presentation of compelling proposals and pitches to potential clients.
Collaboration: Work closely with internal teams to align on strategies, deliverables, and timelines for client projects.
Requirements
Minimum of 8-10 years in business development or senior marketing roles, with a strong track record in both ATL and BTL marketing.
Working exposure in marketing agency is mandatory.
Ability to lead and inspire teams to achieve business objectives.Deep understanding of ATL (e.g., TV, radio, outdoor advertising) and BTL (e.g., events, activations, direct marketing) strategies.
Exceptional presentation, negotiation, and interpersonal skills.
Strong analytical skills with the ability to translate insights into actionable strategies.
Established connections within the marketing and advertising industry are a plus.
