Monitor and analyze marketplace performance, conversion rates, traffic, and other key performance indicators to identify areas for improvement.
Plan and implement digital marketing campaigns across various channels to attract and engage potential customers.
Manage online sales platforms and partnerships, ensuring accurate product listings, pricing, and inventory levels.
Analyze consumer behavior and feedback to continuously refine online sales strategies and enhance customer satisfaction.
Utilize data-driven insights to make informed decisions and guide strategic improvements in online sales efforts.
Develop and maintain relationships with influencers and affiliates to expand brand visibility and reach.
Stay up-to-date with industry trends, new technologies, and best practices in online sales and e-commerce.
Qualification:
Bachelor's degree from a renowned university in a related field such as Business, Marketing, or Management.
Minimum of 3 years of relevant work experience in online sales, with preference given to candidates with experience in the personal care or FMCG (Fast Moving Consumer Goods) industries.
Proficiency in managing online sales platforms and understanding current e-commerce trends.
Excellent communication skills and the ability to adapt quickly to market and technological changes.
Strong analytical skills to evaluate online sales performance and devise improvement strategies.
Ability to lead and coordinate online sales teams to achieve set sales targets.
Creativity in designing and executing online marketing campaigns that engage customers and drive sales.