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Trip.com Group

Senior Marketing Campaign Specialist - Indonesia

Early Applicant
  • 22 days ago
  • Be among the first 50 applicants

Job Description

About Us

Founded in 1999 and listed on NASDAQ in 2003 and HKEX in 2021, Trip.com Group is a leading global travel service provider comprising of Trip.com, Ctrip, Skyscanner, and Qunar.

Across its platforms, Trip.com Group integrates travel resources from industry partners and helps travellers worldwide pursue the perfect trip with exceptional travel products and services.

We have more than 30,000 employees scattered across 30 countries in Asia, Europe, the Americas, and Oceania, striving to expand our global markets and aiming to be the world's leading and most trusted family of online travel brands that aspire to deliver the perfect trip at the best price for every traveller.

In this Role, you'll get to

  • Assist in strategizing and executing detailed campaign plans across Trip.com products effectively, on schedule, and on budget to achieve aggressive growth targets.
  • Write, edit and proofread copy for promotional materials within marketing campaigns
  • Implementing localization to produce high quality campaigns, appealing and fit to Indonesia market.
  • In charge of product fit, product grading, ideation of campaign materials, campaign landing page setup, content layout, and copy writing/translation.
  • Track and measure each performance through quantitative metrics such as order growth, conversion rate, user growth and not limited to maximum ROI.
  • Collaborate with cross-functional teams in local and headquarters including flight, hotel, design, content, product team, business analyst, etc.
  • Understand Indonesia travel demand, stay up to date with industry trends, and identify new opportunities for Indonesia market growth.
  • Performing other duties when needed.

What you'll Need to Succeed

  • Minimum Bachelor's degree in marketing, business or a related discipline.
  • At least 3 years of proven experience in campaign production & execution with OTA background.
  • Deep knowledge of Indonesia market travel trend and competitor landscape.
  • Experience in using campaign systems or marketing software.
  • Creative, able to formulate and produce dynamic strategies with originality.
  • Data-driven and strong analytical skills.
  • Good in English (written and verbal) to work in multicultural working environments.
  • Strong project management, organizational, and communication skills. Good teamwork spirit, multitasking and quickly adapting to fast-paced environments and the rapid changes in business conditions.

Why Trip.com Group

We offer a stage to unleash your full potential and drive global impact. As an international team, we embrace an open and inclusive culture that supports and respect team members in and out of the workplace. Everyone is on a trip, whether it's a career trip or a life trip. At Trip.com Group, you can define your own trip by setting a goal and celebrate your success by recognizing the progress you have made.

What's more

  • Our rapid business growth in global offers abundant career opportunities at various levels and in multiple functions
  • Internal transfer is encouraged, and global job rotation program enable you to pursue a global career path and make global impact
  • We provide learning opportunities to further your career in areas of leadership capability, soft skill and professional expertise.
  • Have fun with company-sponsored greetings and activities at holidays, birthdays, and colorful team events.

Find out more job opportunities at https://careers.trip.com

Have a good trip, and see you soon!

More Info

Industry:Other

Job Type:Permanent Job

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Date Posted: 02/11/2024

Job ID: 98967479

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