Key Responsibilities- Develop optimization strategies that will increase Lexagles website search engine results rankings
Ensure SEO best practices are properly followed throughout website content- Work with the marketing team to drive SEO in content creation and content marketing
Perform ongoing keyword research, discovery, expansion, and optimization for new SEO keywords to use throughout the company website and marketing materials
- Change website architecture, content, linking and other factors to improve SEO positions for target keywords
Create and execute link building strategy- Monitor daily performance metrics with SEO tools such as Google analytics to understand SEO strategy performance and PPC initiatives and campaigns
Research and analyze competitor advertising links
- Research and implement search engine optimization recommendations
Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
- Must possess at least a Bachelors/College degree
Must have excellent English written and verbal communication skills- Must have at least two years of experience in successfully developing and executing SEO campaigns
Must have proven SEM experience managing PPC campaigns across Google, Yahoo, and Bing.
- Must have solid understanding of performance marketing, conversion, and online customer acquisition
Must have in-depth experience with website analytics tools, such as Google Analytics- Must be knowledgeable in keyword research and data mining tools
Must be familiar with WordPress or other content management systems
- Must be proficient in MS Office and its Google Suite alternatives
* A good team player but is also able to work independently with minimal supervision
- Able to work well in a fast-moving and high-growth environment
Please email your CV and portfolio to [Confidential Information], along with anything else that might help your application. Tell us a little more about you, how you found Lexagle, and what excites you about working with us. We'll be in touch with you as soon as we can!
Job Type: Full-time
