About us
99 Group is a leading real estate technology company that operates real estate portals across South East Asia, specializing in digital property advertising. Headquartered in Singapore, it is currently operational in Singapore and Indonesia and employs over 350 employees. In Singapore, 99 Group operates
- co and SRX.com.sg, while in Indonesia, it operates 99.co/id and Rumah123.com.
We are looking for an experienced Social Media Lead to join our diverse team of people who are passionate about taking the real estate industry into the age of technology through innovation and a desire to solve its multitude of challenges.
What you'll do :
Analyzing the campaign plan and social media strategy and identifying strategic weaknesses and making recommendations for improvements
Researching social media trends and informing management of changes that are relevant to the company's marketing activities
Responsible for tracking and reporting on social media campaign results including data analysis on a monthly, quarterly and annual basis, in addition daily management of campaign budgets, on-site conversion actions.
Ensure success of the client's campaigns by communicate to the stakeholders, analyze the campaign and escalate problems area
Setting key performance indicators (KPIs) for social media campaigns, such as targets for a certain number of sessions, enquires and engagement and measuring a campaign's performance against the KPIs
Create actionable plans to grow session, enquires, followers, engagement through our platforms such as FB, Twitter, Tiktok, Instagram
Ensure progress on all platforms by using analytical tools such as GA and others
Work with other marketing divisions to create and implement social media strategies monthly
KPI's
# of sessions to blog, article and portal
# followers
# leads / enquires
# engagement rate
What you should have :
3-5 years of social media management experience
Bachelor's degree in business, marketing, journalism, public relations or related field
Proficient using multi-social posting programs such as Hootsuite and Later
General knowledge of Google Analytics, SEM, SEO
Able to lead a team of 3-4 people, have strong leadership skills
Creative and critical thinking
Aptitude in data analysis, strong in excel and Power Point skills