About The Role
Imagine crafting growth strategies and roadmaps that skyrocket our customer base and profitability by doing experimentation and research. That's the reality for our User Growth Lead! Be the mastermind behind game-changing rewards, promotions, loyalty programs, and customer journeys.
Our User Growth Lead role offers the perfect blend of strategic thinking and hands-on execution.
Fuel your curiosity and challenge yourself! As a User Growth Lead, you'll constantly learn and develop strategies that push our boundaries. This role gives you the autonomy to design and implement high-impact growth initiatives. Be part of an aggressively growing product that is changing an industry.
What You Will Do
- Own the GoMart Growth Strategy and Promotion budgetTake charge of monthly budgeting and weekly execution with an emphasis on growth while maintaining profitability
- Lead initiatives, strategies, and implementation, with a primary focus on the customer lifecycle funnel targeting the acquisition of new and churned users while growing retention of existing customers through a compelling offer.
- Experiment with a combination of multiple initiatives (e.g. vouchers/promotion, product or pricing changes) to validate initiatives through statistical analysis
- Use data across customer, driver, and merchant activity from multiple products to hypothesize potential solutions and test them in practice
- Collaborate with Merchandising, Marketing, Product, and Operations teams in the development and implementation of initiatives and strategies
- Prepare routine reports and present findings to leadership as the basis of rationale and recommendations for strategic decision-making
What You Will Need
- At least 5 years of experience in strategy or growth role at a tech company, e-commerce, or management consulting background
- Strong proficiency in Microsoft Excel; Understanding of SQL and other statistical tools is a must.
- Strong business acumen, an end-to-end problem-solving mindset with the ability to work in increments and exponents and balance attention to detail with swift execution
- Leadership skills to manage direct and indirect stakeholders with various backgrounds
- Strong communication and project management skills with experience managing projects with multiple stakeholders
- The ability to move and execute quickly in a time-efficient manner to allow for continual iteration is a core competency of our team
About The Team
At the Groceries product group, we're revolutionizing how people get their daily staples with our lightning-fast, on-demand delivery service. GoMart, our flagship B2C online grocery platform, has skyrocketed to the top, leading the quick commerce market and delivering convenience items to delighted consumers in over 100 cities across Indonesia. Our mission is to empower merchant partners nationwide, helping them thrive while ensuring our customers receive their daily essentials swiftly and reliably.
Join us on this thrilling journey to shape the future of the independent movement for everyone and everything. We're a diverse team that values curiosity, a passion for technology, and a collaborative spirit. If you're driven by innovation and excited about solving real-world problems with cutting-edge tech, we want you on our team. Let's create the future together!
