About Us
Love, Bonito is a digital-first company on a mission to empower the everyday Asian woman and inspire self-confidence. We are the leading direct-to-consumer womenswear brand, headquartered in Singapore, with an omni-channel presence across Indonesia and Malaysia, a retail franchise in Cambodia, and are fast expanding into international markets namely Japan, Hong Kong SAR China and United States of America.
Founded in 2010, we are proudly female-founded with more than 70% female representation across our organisation, leadership and STEM roles (#girlpower!). We raised a US$50M Series C round in 2021 and know that were on the cusp of something great, where were working towards becoming the most thoughtful brand globally, for the Asian female consumer, especially when it comes to our products, community and experiences.
Theres a lot more work to be done with all of our exciting plans. So were looking to team up with people who are wildly passionate about making an impact and be part of a dynamic team, in a workplace with no corporate BS (yes, you read that right!).
The Role
As Love, Bonito further strengthens its leading position in our growing market and establishes its online presence globally, we are looking for a creative retail Visual Merchandiser to drive branding across all Love, Bonito retail stores, increase sales, and to provide an excellent in-store experience. The goal is to use visual merchandising to convert window shoppers into prospects, drive sales objectives and maximise profitability.
Main Responsibilities :
Head Office
Plan, create and execute overall visual merchandising strategy for Love, Bonito Retail through floor layout adjustment, mannequin display, overall assort display in store
Identify and train VM teams across 5 stores, and co-manage the appraisal process for all VMs.
Prepare and execute regional lookbook training, highlighting upcoming visual focus based on merchandising plans
Identify, track, and produce KPI reports
Manage Visual budgets across all Retail stores
Manage all physical and digital in-store collateral. Liaise with HQ stakeholders including Brand, Creative, Commercial and Design team for promotional or ad hoc events
Plan Mannequin displays and props to promote new product launches and best selling items
Stores
Oversee all stores merchandise zones, floor layouts, displays. Analyse sales and merchandising reports and collaborate with Stores in Charge to optimise visual and merchandising mix.
Design window mannequin displays to storytell Love, Bonitos product launches
Monitor customer profiles and build a bottom-up approach for item visual presentation according to each stores customer demographic
Initiate constant improvements and refinements throughout the store by testing different visuals and comparing results to achieve best-in-class practices
Conduct regular store visits to ensure that every display touchpoint is well-maintained
Requirements
Requirements & Experiences :
Diploma/Degree in related studies
Minimum 3/4 years of experience in a similar capacity, have experience working in a retail fashion is a plus point!
What You Should Be :
Able to visualise big picture results, but treat details with exceptional care
An up-to-date awareness of global fashion, retail and market trends
An ability to thrive in an ever-changing and dynamic environment with professionalism, responsiveness and flexibility under critical pressure
Excellent managerial and organisational skills with the ability to prioritise multiple ongoing projects
A self-starter with a proactive and hands-on attitude with enthusiasm to work and achieve as part of a team. Get it done right, and fast!
A strong and confident communicator in Bahasa & English with the ability to influence internal stakeholders and materialise concepts into fruition
Proficiency in MS Office - specifically Excel
